Atlanta is Georgia’s largest city, a major economic powerhouse, and a popular destination for businesses and residents. It is the most populous metro area in Georgia and the sixth-largest metro in the U.S., with a population of 6,411,149 according to the 2024 census. The Atlanta metro area comprises 24 counties, the major ones being Fulton, DeKalb, Cobb, Gwinnett, and Clayton. It spans 8,376 square miles, comparable in size to Israel.
Atlanta is labelled the economic capital of the Southeast. It has one of the nation’s most diverse economies, fueled by three major industries: technology, healthcare, and logistics. Atlanta is home to 17 Fortune 500 and 31 Fortune 1000 companies. Coca-Cola, Delta Airlines, Home Depot, and Georgia Pacific have headquarters here. In addition, the metro area is part of the emerging Piedmont Atlantic Megaregion along the I-85 corridor.
Atlanta’s vibrant job market attracts young people. The area is among the top 25 global startup ecosystems, and major tech companies such as Apple, Microsoft, and Visa have invested in it. Its youthful population is also attracted to its vibrant arts scene and diverse cultural offerings, including music, theater, and festivals.
However, like many major metro areas, low housing inventory has impacted the real estate market in Atlanta, Georgia, driving up prices. Redfin puts the median sale price of a home in Atlanta at $378,000 in January 2026. That’s down .53% compared to last year. The Atlanta real estate investing is somewhat competitive, with homes receiving an average of two offers and selling in 101 days.
Atlanta Investment Opportunity Quick Facts
Note that the following statistics do not represent real estate investing in Atlanta proper. The property teams RealWealth works with sell turnkey rental properties predominantly in Columbus, GA. These properties are more affordable and offer better cash flow than Atlanta proper.
- Investment Objective: Higher cash flow, moderate appreciation
- Types of properties for sale: REAL Income Single Family Rentals in B and C neighborhoods
- Average home price: $150,000 – $175,000
- Average monthly rents: $1,200 – $1,500
Is Atlanta a good place to invest in real estate?
There are a variety of factors that make Atlanta a great place to buy rental property today.
- Significant Appreciation: Homes in the Atlanta metropolitan area have appreciated by 131% since 2010, 41% faster than the national average.
- Rapid Population Growth: Between the 2010 and 2024 censuses, the Atlanta population grew by over 20.91%, more than 110% faster than the national average.
- Considerable Job Growth: Between August 2024 and August 2025, the Atlanta metro area added 7,300 jobs, representing a 0.23% job growth rate.
Rental Properties for Sale in Atlanta
The turnkey rental property teams we recommend sell on the outskirts of the Atlanta metropolitan area – predominantly in Columbus, GA. These teams sell REAL Income Single Family Rentals in B and C neighborhoods. If you’re interested in real estate investing in Atlanta or other areas of Georgia, check out the property pro formas below.
